Leona Lewis, JLS, Girls Aloud and More Team Up To Back Anti-bullying Campaign

Famous sports people, actors and singers have joined forces to support and develop an online campaign to stop bullying. The campaign is sustained by the UK government that announced last week they were giving £3 million to help beat bullying through a number of different schemes like this one. To support the initiative of the British government, the video website YouTube has launched a special ‘Beatbullying’ page to mark the start of Anti-Bullying Week in the UK. People can put videos and messages of support for anyone who is being bullied on the site.

Sarah Dyer, Director of Beatbullying said that YouTube was hoping that the channel would help kids from being bullied and being bullies. “The Beatbullying YouTube Channel will revolutionise how young people access information on how to avoid being bullied and importantly on how to avoid being a bully”, she said.
She added: “It is frighteningly easy for a young person who would never consider being a bully in real life, to do something online which they think is funny or humorous but in fact is a terrible act of bullying. It is crucial that young people have access to this useful advice from credible celebrity role models, in an online environment where some of them are at risk of being bullied or becoming the bully.”

And so, stars like X-Factor winners Leona Lewis and Alexandra Burke, Kanye West’s protégé Mr Hudson, Aussie pop star Peter Andre, British boyband JLS, Girls Aloud and Dannii Minogue have teamed up to back the awareness drive spearheaded by the BBC’s music station Radio 1, to give advice and to film an anti-bullying campaign video. All of these celebrities have recorded motivational video messages in a bid to help U.K. teens that find themselves suffering at the hands of bullies.

According to Associated Press, Mr Hudson says, “If you’re in a situation where you don’t feel comfortable, make sure you take long deep breaths and say what you need to say. You will sound more confident and feel more confident.” Girls Aloud singer Cheryl Cole joins him and adds, “Be comfortable with yourself. There’s nothing more beautiful than somebody that is comfortable and confident in themselves. Surround yourselves by the people who absolutely adore you and love you for who you are. Happy slapping may be funny to you, until it is a member of your family sat at a bus stop, being slapped.”
“Calling something you think is rubbish ‘gay’, is like calling people who are gay rubbish. Don’t do it,” advised Radio 1 DJ Scott Mills.
Rod Stewart’s wife, Penny Lancaster and Kym Ryder who first came into the public eye in 2001 after appearing as a contestant on ITV’s talent show Popstars where she made the final line-up for the band Hear’Say along with four others and now known for her performance in soap opera Coronation Street, also joined the famous group. And they recognized that they were both bullied.

MOBO award-winning hip hop artists N-Dubz and Secretary of State Ed Balls have officially launched an inspiring anthem for the charity Beatbullying.
The song, which features Number 1 stars N-Dubz was co-written with young people and kicks off Anti-Bullying Week (16-21 Nov). The song’s lyrics are based on the real feelings and experiences of young people who have worked with the UK’s leading bullying prevention charity Beatbullying.

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